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Question no. 21683

How do firms secure a degree of market power under monopolistic competition ?

Select your answer for: How do firms secure a degree of market power under monopolistic competition ?
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Answer: A. by producing differentiated products

Explanation

Product differentiation creates unique brand identities giving firms market power. Consumers view differentiated products as imperfect substitutes for one another. Brand loyalty allows firms to raise prices without losing all their customers. Market power is the ability to set prices above marginal cost. Monopolistic competition features many firms selling differentiated goods. Advertising helps establish product differentiation in consumer perception.

Clothing brands differentiate through style and marketing to maintain pricing power. Product differentiation benefits consumers by offering diverse choices in the market. Firms invest heavily in branding to secure sustainable market power. Option b refers to exit barriers which trap firms rather than grant power. Option c implies monopoly size rather than monopolistic competition dynamics. Option d describes oligopoly or monopoly barriers rather than product differentiation.

Subject
Economics
Category
Economics
Topic
—
Difficulty
medium

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